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2026 Winner

Justin Olthof

Vice President, Sales & Estimating

Justin Olthof
Award Year2026
Program40 Under 40 Industrial Leaders
CompanyPriestly Demolition Inc.
TitleVice President, Sales & Estimating

About Justin

Demolition and environmental remediation are often viewed merely as the end of a building's lifecycle, but in reality, they form the critical foundation for future growth and sustainable urban redevelopment. Before new infrastructure can rise, the old must be safely, efficiently, and responsibly cleared. It is within this high-stakes environment that Justin Olthof has made his mark. As the Vice President of Sales and Estimating at Priestly Demolition Inc., one of North America’s largest and most respected demolition firms, he has fundamentally reshaped how complex projects are assessed and secured. Rather than relying on traditional methods, Justin has integrated advanced technology into the estimating process, significantly improving the accuracy and speed of project assessments. This forward-thinking approach has given Priestly Demolition a distinct competitive advantage in a rapidly evolving industry, allowing the firm to consistently win and execute multi-million-dollar contracts with precision.

Justin’s career is defined by an exceptional ability to navigate the intricacies of large-scale, high-risk projects. He oversees a massive portfolio of bids and contracts, expertly managing relationships with major developers, general contractors, and government agencies. His deep technical understanding of structural dismantling, hazardous materials abatement, and site remediation enables him to develop highly competitive, innovative solutions that prioritize both safety and efficiency. However, Justin’s leadership extends far beyond numbers and contracts. He is a collaborative, people-focused executive who places a high priority on the development of his team. By fostering a culture of continuous learning, accountability, and strategic thinking, he has built a high-performing sales and estimating department. He actively mentors junior estimators and sales professionals, generously sharing his extensive industry knowledge and empowering them to take ownership of complex projects.

Justin is also a fierce advocate for sustainability within the demolition. He champions practices that maximize material recovery and recycling, ensuring that Priestly not only meets but exceeds environmental regulations and client sustainability goals. His strategic foresight has been instrumental in positioning the company to capitalize on the growing demand for sustainable urban redevelopment and infrastructure renewal across Canada. Beyond his internal leadership, Justin is actively engaged in the broader construction community. He frequently participates in industry associations and networking events to promote best practices and foster collaboration. His unwavering commitment to excellence, coupled with his strategic acumen and dedication to sustainable growth, makes him an outstanding leader. Justin is not merely estimating the cost of demolition; he is actively shaping the future of site preparation and environmental stewardship. His visionary approach ensures that Priestly Demolition remains at the forefront of the industry, continually setting new benchmarks for safety, innovation, and operational success.

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40 Under 40 Industrial Leaders Awards Night

Celebrate the brightest rising stars in Canada's industrial sector. The 2026 class. Three new special awards crowned live. One night only.

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