Jenna Burnet

Operating within active, highly sensitive environments like airports or occupied infrastructure is an exercise in managed chaos. It requires executing complex construction projects where business continuity, stringent safety protocols, and intricate stakeholder coordination are absolutely critical, all without disrupting the daily flow of thousands of people. Thriving in this high-pressure arena is Jenna Burnet, the Director of Construction for Dynamic Ops at ETRO Construction. With a career spanning over twelve years, Jenna has progressed from a Project Coordinator to a highly respected executive, bringing a rare combination of technical precision, strategic vision, and calm, accountable leadership to her role. At ETRO, she has been the driving force behind the creation and massive expansion of the Dynamic Ops division, transforming a specialized operational service line into a clear, compelling, and highly profitable client offering.

Under her stewardship, the division has grown into a formidable twenty-person team with projected revenues approaching $40 million, delivering exceptional work across specialty office interiors, institutional, hospitality, and retail sectors. Her remarkable portfolio includes the award-winning Irish Consulate project and the massive expansion of ETRO’s Vancouver International Airport portfolio, which culminated in the spectacular $30 million Air Canada Maple Leaf Lounge. Jenna’s leadership philosophy is rooted in trust, empowerment, and breaking down barriers. As the only woman in Operations leadership at ETRO, she is a fierce advocate for diversity and inclusion, actively creating space for women and individuals from non-traditional backgrounds to thrive in a historically male-dominated industry. Her division boasts an impressive 16% female representation, a testament to her commitment to building diverse, high-performing teams.

Jenna is known for her approachable yet highly accountable management style; she provides her team with the autonomy to make decisions while offering the unwavering support and mentorship needed to succeed. Furthermore, she is a champion of technological innovation, driving the adoption of lean construction methodologies and advanced digital tools like Procore, which played a key role in ETRO receiving a prestigious Procore Groundbreaker Award for Excellence in Innovation. Beyond her corporate achievements, Jenna is deeply invested in giving back to the community and inspiring the next generation. Through her engaging presentations with YELL Canada, she introduces high school students—particularly young women—to the dynamic and rewarding career opportunities available in construction. Jenna is not just managing projects; she is actively reshaping the culture and capabilities of the Canadian construction sector. Her exceptional operational brilliance, combined with her dedication to mentorship and inclusive leadership, ensures that ETRO Construction remains at the cutting edge of industry innovation.